Services

Acumen specializes in taking complex and complicated issues or projects and creating a strategic plan that will guide and shape an organization
and its communications to deliver the desired outcomes. Specific services include:

  • Detailed stakeholder analysis
  • Risk assessments
  • Implementation strategies
  • Budget breakdowns
  • Evaluation measures

 

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Our team is experienced at developing and delivering public engagement programs and can help ensure you receive meaningful community and stakeholder input. We are certified by the International Association of Public Participation (IAP2) and have delivered consultation programs for government, business and non-profit clients. Our services include:

  • Public engagement planning and strategy
  • Stakeholder and audience identification
  • Select public participation tools
  • Questionnaire design and feedback analysis
  • Public information materials development
  • Media relations
  • Open houses, World Cafe, interviews, surveys, online engagement
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Our team has extensive experience in the media, working as journalists themselves and with the media on a wide range of activities over the years. Our services include:

  • Media relations campaigns
  • Strategic media plans
  • Media training
  • Press conferences
  • Media pitches
  • Key message development
  • Media monitoring
  • Press releases, advisories and backgrounders
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Acumen offers a complete range of writing services, from the straightforward to the complex. Our range includes:

  • Communication Strategies
  • News Releases
  • Backgrounders/Fact Sheets
  • Issues Management Strategies
  • Event Plans
  • Stakeholder Management Plans
  • Annual Reports
  • Articles
  • Newsletters
  • Brochures
  • Key Messages
  • Media Summaries
  • Media Analysis
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Acumen thrives on managing communications projects that integrate all aspects of your marketing, communications and electronic activities, whether its a one-off event or an ongoing process. Our services include:

  • Complete work plans
  • Project management
  • Planning and strategy sessions
  • Clear, timely client reports
  • Industry consultations
  • Organizing and leading meetings
  • Regular client contact
  • Immediate problem disclosure
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We help our clients identify issues and mitigate risks to their organization. Our services include:

  • Issues management audits
  • Issues management strategy and key messages
  • Issues tracking processes
  • Monitoring and managing the organization’s issues
  • Acting as spokesperson for your organization
  • Competitive intelligence gathering
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Sooner or later, the best-laid plans get ambushed by circumstances beyond your control. A solid crisis communications plan, tailored for your specific circumstances, can go a long way to helping you recover from disaster and be up and running again as soon as possible. Our services include:

  • Research and development
  • Writing the plan
  • Implementing the plan
  • Strategic advice before, during and after a crisis
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Your website is the gateway to your company and we make sure your website’s visual identity supports all your other branding and communication efforts. Our services include:

  • Creating visual identities
  • Web-ready photos and images
  • Intuitive navigation advice
  • Plain language content
  • High-quality, visually appealing branded websites
  • General advice on web design
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Event management is in our blood. We thrive in the fast-paced, multi-task event environment that is the controlled chaos of a well-run event. We’re confident that we can meet any challenge your organization faces. Some of what we can do includes:

  • Full-scale public consultations
  • International sporting events
  • Complete work plans
  • Event Plan checklists
  • Logistical events management
  • On-site event support
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Design for web-based and printed publications to support initiatives. Specific services include, but are not limited to:

  • Graphic design and editing
  • Desktop publishing services
  • Photo procurement and editing
  • Professional graphic software
  • Print and collateral coordination
  • General advice on design elements
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